Elite Punter is committed to providing quality services to you and this policy outlines our ongoing obligations to you in respect of how we manage your Personal Information.
We have adopted the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth) (the Privacy Act). The NPPs govern the way in which we collect, use, disclose, store, secure and dispose of your Personal Information.
A copy of the Australian Privacy Principles may be obtained from the website of The Office of the Australian Information Commissioner at www.oaic.gov.au
What is Personal Information and why do we collect it?
Personal Information is information or an opinion that identifies an individual. Examples of Personal Information we may collect include:
- Name, telephone, residential, mailing and email addresses;
- Date of birth, gender, age, purchase history, income, occupation, hobbies/interests;
- Details of products and services you have either enquired about or purchased from us, any further information given in order to respond to your enquiries or deliver the relevant products and services;
- Any other information relating to you and provided by you either directly or indirectly to us or our representatives from time to time.
Other information we may collect
We collect anonymous information on website activity. We use this data to evaluate our website’s performance and to improve the content we display to you. To evaluate the effectiveness of our website, we may utilise the services of third parties for the purposes of collecting statistical data. On these occasions no Personal Information is collected. IP addresses (the electronic address of a computer connected to the internet) may also be logged to analyse trends, administer our website, track users’ movements, and gather broad demographic information.
Our website uses Google AdWords, Google Analytics, and the Google Display Network together to serve ads to you on other websites after you have visited our website. This practice is known as remarketing and is a tool that Google offers to businesses. If you would like to opt-out of receiving advertising like this from Google, you can manage these settings by visiting the Google Ads Preferences Manager.
Our website also utilises cookies (a tracking technology) to recognise your browser each time it visits our site, and to track which pages you visit whilst on our site. This information is used for site optimisation and to improve the online experience for our customers. Websites generally transfer information from cookies to a computer’s hard disk for the purpose of record keeping. Web browsers are usually set to accept standard tracking technologies like cookies. These tracking technologies do not personally identify users but do identify a user’s browser. If you would prefer not to receive cookies, your browser can be adjusted to refuse them.
Sensitive information is defined in the Privacy Act to include information or opinion about such things as an individual's racial or ethnic origin, political opinions, membership of a political association, religious or philosophical beliefs, membership of a trade union or other professional body, criminal record or health information.
Sensitive information will be used by us only:
- For the primary purpose for which it was obtained
- For a secondary purpose that is directly related to the primary purpose
- With your consent; or where required or authorised by law.
Where reasonable and practicable to do so, we will collect your Personal Information only from you. However, in some circumstances we may be provided with information by third parties. In such a case we will take reasonable steps to ensure that you are made aware of the information provided to us by the third party.
Disclosure of Personal Information
Your Personal Information may be disclosed in a number of circumstances including the following:
- Third parties where you consent to the use or disclosure; and
- Where required or authorised by law.
Security of Personal Information
Your Personal Information is stored in a manner that reasonably protects it from misuse and loss and from unauthorized access, modification or disclosure.
When your Personal Information is no longer needed for the purpose for which it was obtained, we will take reasonable steps to destroy or permanently de-identify your Personal Information. However, most of the Personal Information is or will be stored in client files which will be kept by us for a minimum of 7 years.
Direct marketing materials
From time to time direct marketing communications and information about our products and services that you may have an interest in, may be sent to you. These communications may be sent via mail, SMS, social media, fax and/or email and in accordance with applicable laws, such as the Spam Act 2003 (Cth). We will endeavour to utilise your preferred communication method where you have indicated it, whenever it is practical to do so.
You can elect to be removed from such marketing communications by following the instructions to unsubscribe contained within the relevant message.
We do not provide your Personal Information to other organisations for the purposes of direct marketing.
Access to your Personal Information
You may access the Personal Information we hold about you and to update and/or correct it, subject to certain exceptions. If you wish to access your Personal Information, please contact us in writing.
Elite Punter will not charge any fee for your access request, but may charge an administrative fee for providing a copy of your Personal Information.
In order to protect your Personal Information we may require identification from you before releasing the requested information.
Maintaining the Quality of your Personal Information
It is an important to us that your Personal Information is up to date. We will take reasonable steps to make sure that your Personal Information is accurate, complete and up-to-date. If you find that the information we have is not up to date or is inaccurate, please advise us as soon as practicable so we can update our records and ensure we can continue to provide quality services to you.
This Policy may change from time to time and is available on our website.